License the catalog.
The category map and product table behind the four AI Indexes, as data: 363 categories, 18,679 products from 7,998 vendors with their websites, 8,052 product descriptions, and what fourteen AI models answer in every category, refreshed every month.
Counted from the record of the October 2026 Edition. Every index stays free to read, with no account; a license is for the catalog as data.
What is in it
Three tables, keyed to one another, delivered as files (JSON, CSV or SQLite) and updated with each edition.
Categories
- Name, the function it belongs to and the index
- How a buyer asks for it, in two phrasings
- The landscape and analyst references it maps to
- The date it was added, and every edition it was asked in
Products
- One canonical name, its company and its website
- Every spelling the models used for it
- The categories the models name it in
- A description, with its basis recorded
- What its own site states: positioning, target buyer, pricing, trial, certifications, hosting
Each month
- First-choice share and rank by category and buyer size
- Movement against the previous edition, read against a measured noise floor
- The sites the models cited
- Every label traced to the answer and the sentence it came from
Beyond the answers
Beside what the models say, the catalog holds what the vendors themselves do: what they publish, where they stand in search and what they advertise, read for the products the models name.
Content
14,317,608
pages on 8,987 vendor sites, each sorted into one of 17 kinds (the table below)
8,276,584
pieces of editorial content: blog posts, news, reports, case studies, comparisons, glossaries, templates, webinars, podcasts and events; 4,526,817 carry a publication date, so how often a vendor publishes, and on what, can be counted
1,681,592
product, pricing and company pages, beside 2,719,922 documentation pages and 883,026 integration pages
2,508
upcoming events found on 641 vendors' own sites
Search
3,580
vendor sites with their search footprint: ranked keywords, top-three positions, estimated organic visits, linking sites
5,674
product and company names with their monthly searches on Google and an estimate of their demand in AI search
363
categories with Google's top ten for the searches a buyer types, set beside the sites the models cite
Paid
147,105+
Google ads counted for 2,789 advertising vendors, with their formats and when they ran
3,580
vendor sites checked for ad activity, advertising or not
928
vendor sites with an estimate of their paid search keywords and spend
The 17 kinds of page
| Kind | Pages |
|---|---|
| Blog posts | 4,332,403 |
| Documentation | 2,719,922 |
| Integration pages | 883,026 |
| News and press | 853,817 |
| Product pages | 772,942 |
| Listing and index pages | 756,484 |
| Company pages | 731,309 |
| Reports and ebooks | 632,771 |
| Glossaries and explainers | 530,606 |
| Comparisons | 516,783 |
| Events | 497,734 |
| Templates and tools | 345,918 |
| Case studies | 239,848 |
| Webinars | 181,379 |
| Podcasts and video | 145,325 |
| Home pages | 138,801 |
| Pricing pages | 38,540 |
Search, traffic and spend figures are US estimates. A vendor with no figures was not seen in that source, which is not the same as having none.
By index
| Index | Functions | Categories | Products | Answers, October 2026 |
|---|---|---|---|---|
| GTM AI Index | Marketing, Sales, Customer, Revenue operations, GTM data and infrastructure, Partner and channel | 112 | 6,834 | 28,224 |
| IT AI Index | Security operations, IT operations and endpoint, Cloud and infrastructure, Developer platform, Data platform, Identity and access, Network and edge | 136 | 7,649 | 34,272 |
| HR AI Index | Core HR and payroll, Talent acquisition, Onboarding and employee experience, Performance and talent management, Learning and development, Compensation and total rewards, Workforce planning and analytics | 58 | 3,245 | 14,616 |
| Finance AI Index | Accounting and close, Planning and analysis, Spend and procurement, Receivables and billing, Treasury and cash, Tax and compliance, Equity and corporate | 57 | 3,169 | 14,364 |
How it is kept
- Every month each index asks every category six ways, for a small, a mid-market and an enterprise buyer, of the same fourteen models on the same day, and a disclosed judge labels every product named.
- The names the models write are read to products through a versioned vendor table. A rename, a merger or a correction takes a new version, every edition is re-read under it, and the change log names it.
- Products are tied to their own websites and companies through one entity layer for all four indexes.
- Descriptions are written from what each product's own site states, and from the answers that name it where no site has been read; each records which.
- The noise between two identical runs is measured by a repeat and published, so a change is reported only when it is larger than chance. The method is public: gtm-ai-index.com/methodology.
Ask about a license
A license covers using the catalog inside a product, a marketplace or a directory, in internal tools and analysis, or in research, and comes with each month's update. Terms are agreed per use. Say what it is for and a reply follows with the scope, the format and the price.